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Credit Direct Limited is a licensed non-bank finance company. Established in 2007, the company offers unsecured micro-loans for general purposes, asset based financing to purchase household and commercial items and also to accommodate certain segments of the market that are averse to interest bearing loans.   Over time the company has dominated the micro lending space in Nigeria with presence in 24 states and over 50 outlets. Credit Direct Limited is taking a step into the next phase of b... Continue reading
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Important Changes On SmsSenda (SMS1.0)

I hope your week has been good so far? Quickly, I'd like to bring to your attention some changes on SmsSenda that will help you work smarter and achieve better results in your sms campaigns. This change especially concerns SMS1.0 users. Here are the changes: 1. If you want to send sms to less than 10 numbers immediately OR schedule them to deliver at a later date and time, use the 'Compose Sms' panel. 2. If you want to send sms to more than 10 numbers immediately, use the Auto Compose panel.... Continue reading
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Are You Part Of The Mobile Movement?

There is a mobile movement going on. The rise of mobile devices is creating smarter consumers; creating more opportunity for smarter marketing. Mobile devices are: 1. Always on 2. Always with us and 3. Always connected In one week we browse the internet, used a search engine, watched a video and connected with our friends...all on our mobile device. But this is info you might already know. Here's some you might not... We're using mobile devices almost everywhere; even while consuming othe...
Tagged in: marketing mobile
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How To Create Powerful Offers That Drive Your Sales Through the Roof

The God Father
What does a mafia boss know about marketing?  Lots. Read on to find out...    Do you remember in the movie "The Godfather" when Don Corleone says, "I’m gonna make him an offer he can't refuse"?  And it’s this simple concept that’s the backbone of any successful sales proposition you make. (However if I were you, I'd probably leave out the threats of violence in your sales piece.)    From now on, your job is to create such powerful offers&nb... Continue reading
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8 Traits of Successful Entrepreneurs

Think you've got what it takes? See if the qualities below describe you. 1. You have an uncanny knack for selecting the right industry at the right time. With the outdoor shoe market about to explode 10 years ago, along came Keen Footwear. Will Martin Keen experience similar success with upright furniture? 2. You can convert a problem into an opportunity. Lucinda Duncalfe's concept for a subscription-based healthful-meal delivery service was missing a vital piece: qualified cooks. Her solution...
Tagged in: business success
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Purchase Sms Anytime; Even On Holidays

Online Payment
Compliments of the season! We are elated to inform you that you can now make payments for any of our services using the Quickteller service. You can access Quickteller from any of the over 13,000 ATMs around Nigeria and online via their website.   Paying From An ATM To get started: 1. Slot in your ATM card and type in your PIN 2. Select the Quickteller option 3. Select the 'Funds Transfer' option. 4. Follow the prompts on the ATM screen.   Paying Via Quickteller Website 1. V...
Tagged in: payments quickteller
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Why Your Business Needs Sms Marketing

These facts, coupled with increasing consumer acceptance of applications other than voice make the mobile phone a powerful new channel for marketers and advertisers. Here's why SMS Marketing works; - It's cheap compared to direct mail and traditional advertising and much more memorable than email. - The Mobile Phone is the 'Most owned' object in the world, having over taken the tooth brush. According to, there are more Phones in the world than Human beings! 6.920 billion phone ...
Tagged in: business sms
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Why Sms Marketing Works

These facts, coupled with increasing consumer acceptance of applications other than voice make the mobile phone a powerful new channel for marketers. Here's Why SMS Marketing Works  Cheap compared to direct mail and traditional advertising and much more memorable than email. People tend to read virtually every text they get - unlike junk mail, spam or adverts which can be ignored. SMS delivers an effective and immediate call to action. It is very effective when used in conjunction wi... Continue reading
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Tagged in: absolute truth
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Phone Conversation Etiquettes

Most of our conversations now take place over the ever always-present cell phone. Just as World War 1 was especially bloody because the technology in artillery had progressed faster than the development of new military tactics, so too, cell phone usage is an unmannered minefield because cell phone etiquette has not kept pace with growth. Observing cell phone etiquette is an excellent way to show you are a well-mannered lady/gent. Here are some rules to obey: 1. Don't talk on your cell phone w... Continue reading
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Sms Best Practices

 From our years of experience, we have observed that the following best practices help you make the most of your sms campaign. Add Your Number To Your ListAnytime you send sms to a group of people, be sure to add your phone number to the list; preferably, make it the last one on the list. Do this so you can confirm that the numbers before yours have received the sms as some of your recipients might claim to have not received your sms. Save Your List Online As A Phone Book GroupIf y...
Tagged in: best practices sms smssenda
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